Showing posts with label campaign ads. Show all posts
Showing posts with label campaign ads. Show all posts

Friday, November 14, 2014

Campaign Ad: Miu Miu x Natalie Westling.


Offset by mossy green and earthy blue nature photographs, flame-haired model Natalie Westling strikes a pensive pose for Miu Miu’s Croisière 2015 advertising campaign. Photographed by Jamie Hawkesworth, Miu Miu’s psychedelic prints and knitwear find new meaning as Westling mimicsthe stark, abstract landscapes that juxtapose the portraits.
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Wednesday, July 16, 2014

Give Us Face: Lottie Moss For Calvin Klein.


Meet Lottie Moss the little sister to Kate Moss.
Kate Moss has posed for the label's ad campaigns alongside Mark Wahlberg back in the 90's.

"Lottie Moss is a turn as the face of the iconic American sportswear label. For its new Re-Issue Project with MyTheresa, Calvin Klein Jeans asked the 16-year-old to sport updated versions of its nine most classic pieces. The campaign was lensed by photographer Michael Avedon, who is also a legacy with the brand—his grandfather Richard Avedon photographed Brooke Shields for CK."

"The capsule incudes original high-waisted skinny jeans and tapered jeans (popularized by none other than Kate), as well as denim jackets and shirts. The collection launches on MyTheresa on July 16, with prices ranging from $105 to $415. Here, a first look at the campaign."


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Campaign Ad: Missoni Goes Sci-Fi.


"Staring Joan Smalls and Justin Barnhill, the Viviane Sassen-lensed snaps transport Angela Missoni’s geometric Fall wares into a dreamlike, futuristic landscape. “It’s an imaginary world, one thousand years forward, and a surreal and humorous setting comprised of ancient ruins, bright vivid color, metallic shades, sharp geometric patterns, and robotic futuristic creatures—an ideal frame for Missoni’s contemporary and stylish woman,” Angela Missoni told Style.com."


"Shot at an archeological site, the photographs, as well as a trippy-meets-quirky film, both of which debut exclusively here, feature colorful cutouts that lend the imagery a playful, almost cartoonish feel. Most important though, Smalls is easily the most sophisticated sci-fi heroine we’ve ever seen."



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Friday, July 4, 2014

Campaign Ad: Balmain.


"The brand’s new imagery for Fall, lensed by Mario Sorrenti and art-directed and styled by Katie Grand, features Binx Walton, Cara Delevingne, Jourdan Dunn, Ysaunny Brito, Issa Lish, and Kayla Scott. Sporting Rousteing’s safari-inspired Fall fare, his stars nicely embody the heady, hard-edged sensuality he sent down the catwalk in February."
Olivier Roustening is not only using one but six faces for his new campaign ad.


"Rousteing was a longtime admirer of Sorrenti, too, noting that he appreciated the photographer’s particular vision of femininity. One need only glance at, say, Sorrenti’s iconic ads for Calvin Klein Obsession or his 2012 Pirelli calendar to grasp the languid sensuality that makes him a logical choice for Balmain. It’s Sorrenti’s talent for the enigmatic, however, that’s most evident here; there’s not much skin from a lensman who’s built his name on nudes. The ads themselves serve as an allegory for Rousteing’s evolving take on sex appeal. “My first show was a lot of leg, a lot of skin, and that was my vision: body-conscious dresses. But my [latest] is all about being covered up from head to toe, and that’s my new vision of sexiness,” Rousteing said. “I still think a girl can be sexy in an oversize khaki jacket or a parka, [or] black tights and a long, midi-cut skirt. I’m growing up at the same time my collections are growing.”"

"The Fall images boast models from the Dominican Republic, Great Britain, Mexico, and the U.S. As a young designer, Rousteing’s awareness is something that’s come to him with time. “My first collection was all about making clothes, and it was really, really important for me to work on the tailor[ing] and on the clothes, but I realized that day after day and step by step, I’m not only doing clothes,” he offered. “I think fashion is all about a vision that you can give to people; it’s [about] expressing that passion. We need to show how diversity is important.” The new campaign, then, is another step in that vision. As Rousteing himself tells it, “I think it’s showing a new reality—the Balmain reality.”"

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Saturday, June 28, 2014

Campaign Ad: First Debut Loewe.


Jonathan Anderson, who showed his first collection for LVMH-owned heritage house Loewe in Paris this morning, is no different. But in his debut campaign for the house, which was unveiled yesterday, he actually did something quite fresh: He not only acknowledged his references, he highlighted them. The campaign, which was shot by Steven Meisel with art direction by M&M Paris (who also created Loewe’s revamped logo), is based on a 1997 Meisel editorial, which itself was based on an Alex Katz image. So alongside the new ads, Anderson has incorporated the old snaps. “Instead of hiding the inspiration, we just showed it,” offered Anderson, while snacking on some prawns in Paris Wednesday night.


Anderson had an interview with Style check it out below:

" When I was first thinking of Loewe, I had this 1997 Steven Meisel Vogue Italiaeditorial in mind, which was based on an Alex Katz picture. It was a group of kids on the beach, and I pitched it to the group. We were trying to work out how to tackle the house’s historical credentials. We got M&M on board to do the logo, and then it was, Well, how do we make imagery for this brand and show it as a cultural reference to fashion, a cultural reference to non-fashion? So we came up with the idea to reuse the 1997 Meisel images, and then we did new imagery with Meisel. We superimposed both, and used the idea of the fashion reference. There was no point in asking Meisel to re-create the image. It was more exciting to show his work now as art."


"I want Loewe to become a cultural brand. For me, the challenge was how do I take a [heritage] brand and make it modern for right now? We see these images in fashion repeated and copied and repeated and copied, and I thought it was better to just show them. They exist and they’re sharp and modern. I want Loewe to be an honest brand, and I want it to be open to new forms of fashion, new forms of imagery, and new forms of information. So by taking the still life of the bag and shooting it against a white backdrop, itis the bag. We’re not hiding anything—that’s it."


"It’s a lot of work. We’ve got our new building. We have the advertising campaign. We have the menswear collection, we have the bag collection, everything. And then it goes into stores in a couple weeks. There are a lot of balls in the air, but I have an amazing team of people who have been incredible. I’m very lucky that someone has basically said, “We trust you to do it.” I want to enjoy it. I’m looking forward to seeing that beach scene on a kiosk. I’m looking forward to seeing it in a magazine. I’m looking forward to seeing clothing on people. Loewe has become my brand, but it is Loewe. I’m here as a guest, but we’re rebuilding, and we’re rebuilding a house that has incredible craft and technology and details that I’ve never seen before in my entire life. Every day, I get up a 6 a.m. because I’m excited. And I think that’s what it should be about."

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Wednesday, June 11, 2014

Campaign Ad: Giorgio Armani Fall '14.


Giorgio Armani has released its Fall ’14 ad campaign, and the snaps are a serene and alluring visual feast. The house tapped photographer Sølve Sundsbø for the first time this season, having previously worked with Mert & Marcus, and the ads star models Marikka Juhler and George Alsford.
Here is a look behind the scenes!
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Monday, June 2, 2014

Fashion Collab: Target x Altuzarra.


Target has done it yet again!
The retail mogul is collaborating with high-fashion brand Altuzarra for a collection.
According to Nylon Mag "When it comes to designer collabs, Target's history really does span all over the map. The retail giant has channeled California femininity with Rodarte, effortless cool with Proenza Schouler, and prints from across the pond with its most recent partnership with Peter Pilotto. And now for fall, Target's taking things downtown--like, way  below 14th Street--by joining forces with Altuzarra

Since establishing his namesake label in 2008, Joseph Altuzarra has won a cult following for his luxe, sophisticated pieces with a decidedly edgy undertone. Think minimalist blouses with sheer paneling, silk draped dresses, and leather--lots of it. There's a reason why everyone from Vanessa Traina (his muse) to Kate Bosworth to Jennifer Lawrence are so obsessed. These are clothes that you can slip on and feel like a cooler, more confident version of yourself. As Altuzarra puts it, "As a designer, I believe firmly in the transformative power of fashion. It has the ability to not only change how you look, but also how you feel." Luckily everyone can feel that way this fall, when his Target collection drops nationwide.

Get ready for 50 items, from apparel to lingerie to accessories, priced between $17.99 to $89.99. So start saving up now and mark your calendar for September 14 when the collection hits stores. Watch this space for a sneak peek at what's to come...but for now, check out our favorite Altuzarra looks here. "

HAPPY SHOPPING LADIES!!
I will be personally shopping at select Targets here in Houston to get my hands on some of these fashion finds!
Below watch a sneak peek campaign ad, and see a few celebs rocking Altuzarra's clothing.
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Lupita Nyong'o


Allison Williams


Rihanna


Emilia Clarke




Monday, April 14, 2014

Campaign Ad: Michelle Williams x Louis Vuitton.


"Louis Vuitton has tapped Michelle Williams for a second time as the face of the brand's latest accessories campaign. The actress, who appeared in the label's fall ads last year, is back for spring, posing atop a bicycle, in a suitcase, and showing off, among other pieces, a new version of the Lockit bag, set to hit stores this July."


"In the ads, the 33-year-old star sports a tousled platinum 'do and matching lips and nails in gorgeous, bold pink hues. Shot by Peter Lindbergh and styled by Carine Roitfeld, Williams adopts her best "ain't no thang" attitude in the images, leaning up against a wall, and standing around barefoot in impeccable Louis Vuitton, like she does it on the regular. If this is what spring looks like, warm days can't come soon enough."


I think Michelle Williams is the perfect face for Louis Vuitton.
She has a chic sultry look, and he eyes are captivating!
Great job Michelle!



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Monday, April 7, 2014

Campaign Ad: James Franco x Gucci.



After producing The Director, a documentary about Gucci designer Frida Giannini, do-everything guy James Franco is back to direct a new Gucci eyewear video. Titled Techno Color Sunglasses, the video was filmed at the Chateau Marmont in Los Angeles and stars Franco himself alongside model Natalia Bonifacci. They both wear Gucci’s colorful new frames and instantly engage in a romantic pursuit. The vibe is cool and retro, with washed-out colors, classic cars, and plenty of Hollywood glamour.

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Tuesday, April 1, 2014

Gisele x H&M.


Looks like Gisele Bundchen is in the studio recording a single.
Gisele is working on her new campaign ad for H&M.

" If you recall, the super teamed up with H&M last fall to record The Kinks’ “All Day and All of the Night,” with each song purchase benefitting UNICEF. This time around, Bündchen is recording a cover of Blondie’s “Heart of Glass” with French music producer Bob Sinclar. “I never in a million years thought I would record a song and work with a producer like Bob,” she said. The song and video will be released in May."

I love a hardworking woman, and Gisele is just that.
Supermodel to mom, she must be super woman!

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Monday, March 31, 2014

Nicole Kidman x Jimmy Choo.


We love a good campaign ad!
Nicole Kidman is serving us nothing but legs in this ad.
This is Kidman's newest campaign ad for Jimmy Choo featuring the brand's pre-fall collection.
According to ELLE "Now for pre-fall, Kidman is all rocker chic, embodying the collection's more irreverent vibe. "Nicole embodies the tougher attitude and rebellious glamour that is key to the pre-fall collection’s aesthetic," says Jimmy Choo creative director Sandra Choi. The first image from the ads, set to debut in May, show the Australian actress in a tailored white blazer, sans pants or bra, working Sienna Miller-esque hair and a rather Voldemort-ish nose, with white smoke hovering in the background.
Jimmy Choo also debuted a video, which shows Kidman wearing leather pants and an assortment of very pretty shoes, traipsing around a desert and hitching a ride on a motorcycle, all the while looking impossibly gorgeous, because obviously.

Tuesday, March 25, 2014

Miranda Kerr for H&M.


Another day, another envy-inducing Miranda Kerr ad campaign. The supermodel’s first H&M print ads debuted, and they’re true to the sun-kissed, breezy vibe of the commercial (below) — complete with sexy rumpled bedhead, lots of bronzed skin and low-key makeup.
She also happens to be wearing a few items we already plan to add to our wardrobe. We’ve got our eye on that flippy pink skirt, that satin-trimmed blazer and that super-flattering pencil-and-tee combo. Oh, and those shoes. And that tan. Are we getting carried away?

Check out her Spring fashion ad campaign video for H&M below:

Thursday, January 30, 2014

Diesel All About Leather.


“Diesel is all about rebels,” insisted Nicola Formichetti, the brand’s artistic director and arguably one of the biggest rebels on the block.
Never one for downtime, Formichetti is releasing a new leather-centric #Diesel Tribute capsule ahead of the Venice show.
 And the twenty-piece clothing and accessories range—a follow-up to November’s denim capsule of the same name—embodies the designer’s iconoclastic outlook
. “We are elegant rebels, modern-day rebels, and I think leather sums that up,” said Formichetti of the collection. 
A nod to Diesel’s archive, the outing comprises a zip-front body-con leather dress; a stud-embellished vest; jeans; tees; and jersey denim bombers, pants, and intimates that ooze all the toughness of leather but offer a little more comfort. 
The centerpieces, however, are a hand-stitched patchwork leather bomber and matching pants. “I didn’t want to do something super-trendy, and we can’t make it very cheap,” said Formichetti of the collection, which is priced between $120 for a T-shirt and $3,800 for those patched-up pants.
 “You know, fast fashion is cool and inexpensive, but after a couple of months, it falls apart. 
I wanted to do something more timeless, something that will last and remain in your wardrobe.”

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Diesel is off the chain for this campaign ad!
I can't wait to see what they have in store for the rest of 2014!


"#Diesel Tribute Leather debuts exclusively here in a campaign by Nick Knight, which he shot entirely on his iPhone. “It was all about apps and doing everything instantly on set,” said Formichetti, who famously launched his reign at Diesel with a robust social media initiative. As for the cast, Formichetti tapped the same breed of staunch individual that he has featured in previous advertising efforts. (His first accessories campaign was fronted by stripper-turned-rapper Brooke Candy, and Diesel’s recent We Are Connected ads starred Jillian Mercado—a striking 26-year-old blogger with muscular dystrophy—and her wheelchair.) “They’re people we found on Tumblr—some friends, friends of friends, models, you know, a good mix,” said Formichetti when quizzed on his fresh faces. “Pulling these unsung heroes is [important], and I think it’s so cool that Diesel’s brave enough to support them because, you know, the fashion world is crazy.”"


Monday, January 27, 2014

At Home with Proenza Schouler.


Everybody loves a designer that thinks outside the box on many occasions.
The theme for this house for their Spring '14 collection was domesticity.
Designers Jack McCollough and Lazaro Hernandez chose their Massachusetts home as the setting for their new David Sims-lensed campaign.
"We wanted to layer in a more private and personal tone to the campaign this season, which David has captured in a series of abstracted portraits and atmospheric landscapes shot on location,” the designers told Style.com
. The brand’s Spring stars, Charlotte Lindvig and Harleth Kuusik, appear in Proenza’s cleverly constructed pleated wares, their hair blowing in the Northeastern wind. 
The leafy, rural backdrop only adds to the ethereal mood. 
Have a first look at Sims’ Spring snaps (above), and catch the debut of Proenza’s heady campaign film—a collaboration between Sims and Eddie the Wheel—below."



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Kate Moss for Alexander McQueen.


Given her close relationship with the house and the late designer, it’s somewhat surprising that Kate Moss has never fronted an Alexander McQueen campaign.
This season the forty year old supermodel is the star in it's Steven Klein-lensed  Spring '14 ads.
"Barefaced and clad in Sarah Burton’s black leather and gold warrior wares, Moss sports an acid orange pixie cut in the snaps—a touch that lends the images a Fifth Element-meets-Hunger Games vibe. (Fitting, considering McQueen frocks pop up on more than a few occasions in Catching Fire.
) Also starring in the ads is a sufficiently unnerving mini Moss doll, who’s styled to match the model.
 We imagine that the toy’s role will become clear in Klein’s film for the brand.
 Inspired by the voyeuristic 1960s British thriller, Peeping Tom, the short is set to go live on McQueen’s Web site at 8 a.m. EST."
Check Moss out at Alexander McQueen


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Monday, January 20, 2014

Campaign Ad.


"Stella McCartney’s Spring ad campaign stars Finnish model Suvi Koponen.
 Lensed in London by Mert and Marcus, the ads were styled by McCartney herself, who told us that her goal was to “capture the freshness and sensual side of summer.” 
The snaps juxtapose serene black-and-white photography against striking giant red lips, seasonal pomegranates, and berries. 
“I wanted to evoke a sense of lushness with the images of fruit bursting with life and love, while balancing that with a contrast in the directness of depicting Suvi simply in black and white,” McCartney explained. 
Barefaced and dressed in the daisy prints from McCartney’s Spring ’14 collection, Koponen—who also landed this month’s German Vogue cover—embodies the effortless, feminine spirit of Stella’s Spring woman."

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Saturday, December 21, 2013

Christy Turlington for Missoni.


Who wouldn't want to be the face of a huge house brand?
Christy Turlington is the new face of Missoni.
The house debutes its Spring 2014 campaign ads and film.
"Original-supermodel-going-strong Christy Turlington stars in the Spring spread, showing off Missoni’s printed wares alongside model Vincent Lacrocq and some giant, geometric Plexiglas cutouts (which, if you look closely, actually spell out M-i-s-s-o-n-i frame-by-frame). 
Shot by artist Viviane Sassen in the Canary Islands, the serene but offbeat images and short have a vintage sci-fi edge, and we think that’s somewhat fitting, considering Turlington—who, at 44, has been nabbing a bevy of major campaigns and recently ran the New York Marathon—is nothing short of a modern-day Wonder Woman. 
Watch her in the film’s debut, below."
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Monday, November 25, 2013

Campaign Ad.


It is said that Donatella's doppelganger is Lady Gaga!
Lady Gaga is the face of Versace's latest campaign.
Something about Lady Gaga just makes me love her. 
Her talent is one thing but her look is also captivating!

"Gaga is styled to look exactly like Ms. Versace, right down to her pin-straight platinum locks and healthy tan. Though, considering that the house used the hashtag #VersaceLovesGaga when it leaked the ads on Twitter this weekend, that it has lent Gaga archival pieces on numerous occasions, and that the pop star titled a song for the designer on her Artpop album, we’d say it’s more mutual admiration than Single White Female."

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Monday, July 22, 2013

Sneak Peek.

Brian Atwood Fall 2013 Shoe Campaign.


Last year, Brian Atwood's haute heels campaign was so hot that it was banned from appearing in NYC taxi TVs. But that didn't scare off the shoe designer: This round, he's back with a new crop of provocative ads, and we have an exclusive first look at one of the images. The campaign was shot by Mert Alas & Marcus Piggott with Julia Stegner and Emily DiDonato modeling the vibrant, edgy footwear, which pops against the shadowy lighting. If these shoes make you want to shop stat, then check out 28 summer sandals you can nab now.

Courtesy of ELLE

Bottega Veneta

Karl Lagerfeld x Inter Parfums



Bottega Veneta is offering up an inside look into its fall campaign shoot with legendary photographer Ralph Gibson in a sleek video dubbed "The Art of Collaboration," below.